when started didn't have a strong identity compared to other artesian ice- cream parlours. This project assignment required us to use the current logo and create a new set of brand identity through graphics and application on the packaging.
The proposed brand strategy was conceived after much research and analysis.
Creatively Flavorful and Healthy
Bringing in a fun and flavorful experience for everyone.
We create high-quality ice cream with care, dedication and a personal touch. In a world hurtling toward the mass-produced, we’d like to bring some intimacy back to one of life’s simple pleasures.
Fun, Energetic, Quirky
Creating a fun, Modern and Energetic style.